Dans l’œil du Prince - Vitrine 1
© HEAD – Geneve, Michel Giesbrecht
Dans l’œil du Prince - Vitrines 2&3
© HEAD – Geneve, Michel Giesbrecht
Dans l’œil du Prince - Vitrine 4
© HEAD – Geneve, Michel Giesbrecht
Dans l’œil du Prince - Vitrine 5
© HEAD – Geneve, Michel Giesbrecht
Dans l’œil du Prince - Vitrine 6
© HEAD – Geneve, Michel Giesbrecht
Dans l’œil du Prince - Vitrine 7
© HEAD – Geneve, Michel Giesbrecht
Dans l’œil du Prince - Vitrines 8 & 9
© HEAD – Geneve, Michel Giesbrecht
Dans l’œil du Prince - Vitrine 10
© HEAD – Geneve, Michel Giesbrecht

Hermès - Dans l’œil du Prince

January 2021

Workshop led by François Dumas, Alexandra Midal, Arno Mathies, in collaboration with Hermès.

Assistant: Emma Pflieger

Student Team : Tanguy Benoit, Noemi Castella, Thomas Cerato, Marijose Galvan, Rachel Hoffmann, Alessandra Hofmann, Etienne Kurzaj, Thomas Lopes, Ana-Iris Paris, Julia Pelichet, Tommy Poiré et Tejal Gala

This workshop invited first year students of MA Space and Communication to design the window displays of the Hermès store in Geneva. The students staged the Hermes objects as the characters of an imaginative colorful travel through the Swiss mountains. Inspired by "L’œil du Prince" , the most privileged place to watch a play in a theatre, the proposal engages its the passers by to experience the perspectives and moving illusions created by the decor.

 

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