The Master of Advanced Studies in Luxury Management (MAS Luxe) is organised by HEG in partnership with the FHH (Fondation de la Haute Horlogerie) and the Ecole Hôtelière de Lausanne (EHL). HEAD – Genève is actively participating in this course.
The MAS Luxe is the only master specialized in the management of luxury proposed by a state university in Switzerland. This two-year course is designed for executives in employment. It meets the needs of professionals in luxury companies able to develop a strategic vision and implement the operational capacities in different areas of management.
This training can be followed by a year as part of obtaining the DAS I, the second year to obtain the MAS. The curriculum is compatible with a full time professional activity. It is organized around three to six consecutive training days per month (Thursday to Saturday). Most of the courses, workshops and conferences are held in Geneva.
The program also includes several seminars and visits to companies.
Qualification: Master of Advanced Studies HES-SO in Luxury Management
The success of the whole curriculum entitles 3 titles:
Title received at the end of the first year:
Diploma of Advanced Studies HES-SO in Luxury Brand Fundamentals (30 credits)
Title received at the end of the second year:
Diploma of Advanced Studies HES-SO in Luxury Brand Expertise (30 credits)
Title received at the end of the Master's thesis (7 ECTS):
Master of Advanced Studies HES-SO in Luxury Management (67 credits)
Défilé HEAD 2015, scénographie espace hippomène
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